How to Find Reliable Suppliers?

Finding reliable suppliers is one of the keys to growing your business. With the expansion of the trade network, many suppliers emerged. It is necessary to be meticulous to find the right one among so many options. In this article, you can learn the details about finding reliable suppliers.

What is a Supplier?

A supplier is a person or business offering goods or services to another entity. The function of the supplier is to offer a manufacturer's items at a reasonable price. The supplier provides distributors and retailers with high-quality items. In other words, the supplier serves as an intermediary between the producer and the retailer. It allows the parties to communicate with one another. It must also ensure that the stock is of adequate quality.

Suppliers can assist you in assessing the potential of new products. Furthermore, they can be valuable sources of information. They allow you to keep track of your competitors' activities. Also, they will help you spot promising opportunities. You can reduce costs thanks to your provider. You can also create your own product designs. Above all, you can discover a way to finance new marketing initiatives.

Importance of Supplier

Suppliers play a key role in growing your business and financing future marketing efforts. They also have a significant share in the product life cycle. They provide raw materials to help speed up production and find higher-quality raw materials on the market. Every business requires a solid relationship with its supplier to provide the best products.

Types of Suppliers


A manufacturer is an entity that makes the products it sells. It sells to retailers or other distributors in the supply chain. Manufacturers often have factories and facilities for making products. Therefore, manufacturers have machinery, raw materials, and labor in their facilities. If you work with a manufacturer, you connect with the source of the products you want to buy. Thanks to this connection, you can get custom products.


Wholesalers buy vast amounts of goods from producers, farmers, and other vendors. They store the products in warehouses and sell them to retailers and businesses. Wholesalers purchase in huge numbers to achieve lower pricing. As a result, they can sell large volumes of products to retailers. Working with wholesalers provides a faster workflow compared to manufacturers. Because wholesalers provide shorter turnaround times. Wholesalers frequently import items themselves.

Independent Suppliers

Independent suppliers frequently make artisanal goods on a small scale. They also provide very customized services. They are sometimes represented by a trade show or sales agent. If you work with independent retail suppliers, you can reach special designs. You can also have unique items. However, there are some disadvantages. Since independent retail suppliers are often small entities, turnaround times can be long. Moreover, it is often not possible to place bulk orders from independent suppliers. Also, their prices are higher compared to those of large suppliers.

Trade Show Representatives

A trade show brings together hundreds of suppliers. Trade show representatives attend trade shows to promote and sell their companies' products. With a trade show representative, you may have the opportunity to try out a product before you buy it. As a result, retailers can learn about their offerings. They can also place an order at the show. Trade show representatives can come straight from a manufacturer, an independent retailer, or an exporter. It changes depending on the products they represent.

There are some disadvantages to going to the trade shows and working with representatives. First of all, there are travel expenses. You may have to spend a lot of money to go to the place where the show is held. Moreover, the turnaround times may be uncertain when you place an order through the trade show.

How to Reach the Most Reliable Suppliers

It may seem difficult to find the most reliable and suitable one among the countless suppliers in the trade environment. But by following some steps, you can reach reliable suppliers.

Checking Certificates

Supplier quality certificates are one of the things you should check. Thanks to such certificates, you can trade with peace of mind about your products and delivery. It will be to your advantage to choose suppliers that have certificates of quality standards such as ISO and QS.

Assessing Geographical and Political Conditions

Some overseas suppliers can offer you very low prices. But, labor-related problems or political turmoil may prevent products from reaching you. Therefore, the geographic location of your supplier is vital to a successful supply chain flow.

Understanding Suitability of Production and Shipping Locations

Depending on your orders, you may sometimes need a supplier in multiple locations. Sometimes a single warehouse will do the trick. Furthermore, shipping possibilities and costs may vary depending on the supplier's location. Therefore, you must choose the one that suits your needs.

Evaluating the Supplier's Financial Situation

Knowing the financial status and past business successes of the supplier you will deal with will keep you safe. In some cases, the suppliers that the buyers have agreed upon may have financial difficulties. They may not be able to complete the work. To avoid such risks, it would be useful to research the supplier you are considering in detail.

Accessing Lead Time and Delivery Statistics

Delivery performance is crucial to buyers. On-time delivery should be one of the first factors you check. Successful delivery rates can also help form your judgment about a company.

Experiencing Customer Service

Customer service tells a lot about a company. First of all, it is a sign of the value that the company gives to its customers. Experiencing the customer service of the supplier can help you decide. Customer service should be easy to reach and help-oriented.

Perfect Supply Experience with Turkish Goods

If you are looking for a reliable supplier for successful trading, you have found what you are looking for. Turkish Goods stands out as a world brand by meeting all the requirements of a reliable supplier. We welcome you with quality products, correct storage, flawless shipping, and outstanding customer service. We are proud of supplying products from Turkey to all over the world. You can click here to experience our customer service in 13 languages.